The Small Things are The Big Things: Finding subtle bargaining chips in the leasing office

January 28, 2015            ,

Small things are big things

You may be asking yourself what you could possibly learn about successful property management from the experiences of a startup office in San Francisco. I'm not going to spoil all of the fun too soon, but, read through this article, and I promise you the parallels will leave you with compelling strategic perspective. There are three things you need to know, at a bare minimum, to successfully manage a startup office in San Francisco: How to refill ...

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Net Neutrality: “If you want to do something evil, put it inside something boring”

January 28, 2015           

john oliver image

A note from Chris Herndon, Apartment List Co-Founder & President: If you’re anything like me, you’ve heard the term “net neutrality” countless times in news headlines but have never fully understood what the heck it means. When an reporter contacted me last August to solicit my thoughts on the topic, I pretended to be too busy to take the call in order to buy some time. I then turned to Rick Dillon, Apartment List’s ...

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Set Your Data Free

January 28, 2015           


Soooooo, you ever hear the one about the software tester who walked into a bar? She ordered a beer. She ordered 10 beers. She ordered 2.15 million beers. She ordered -1 beers. She ordered a nothing. She ordered a cat. She tried to leave without paying. I'm sorry if you don't get that one but it's a nerd classic. Here's another one: Any program that actually runs right, is now obsolete. Or, my personal favorite... A user will find any interface design ...

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The Files Are In The Computer!

December 18, 2014           


You may be asking yourself what this ridiculous Zoolander quote (that’s become a rallying cry among nerds far and wide) possibly has to do with multifamily marketing. Great question. When we say “the files are in the computer”, what we mean is the data is in your core property management software system, likely in some server farm in rural Idaho, assuming you’ve made the leap from on-premise to the cloud. But, I digress. PMS providers like ...

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Cooking up Code and Cuisine

December 17, 2014           


Editors Note: The following post was written by one of our rockstar software engineers, Heidi Galbraith. When Heidi isn't cooking up code here at Apartment List you can find her perfecting her culinary techniques (and often sharing the fruits of her labors with fellow A Listers!). With the holidays around the corner, we asked Heidi if she could whip up a blog post with some of her best recipes for you to enjoy. Happy Cooking and Bon Appetit! The 9x13 ...

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Separate and Unequal: The Case for Responsive Design

December 16, 2014           


Responsive design is all the rage these days. When done right, it is worthy of the hype. But doing it right involves more than just creating interfaces that respond to the capabilities and size of the device. Sure, a responsive web application will change how it is displayed based on the screen size, but, more importantly, a responsive web application will offer the same set of features and provide the same information regardless of the device used to ...

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